This pioneering initiative, dedicated to uplifting and empowering women entrepreneurs in Jamaica, reached its climax with a captivating pitch competition.
The Million Dolla Woman Campaign was conceived with the noble purpose of equipping women with essential tools, resources, and support to launch or expand their businesses. Through a series of workshops featuring esteemed partners such as Cordell Graham- Williams from Transformational Life Solutions and the Young Entrepreneurs Association, Jermaine McDonald from Learn Grow Invest and Heneka Watkis-Porter, participants gleaned invaluable insights into business growth and efficiency.
A standout feature of the campaign was the opportunity for women entrepreneurs to secure loans of up to $500,000, with the challenge of transforming this investment into revenue of J$1,000,000 within a 6–9-month period. Out of the 20 exceptional women who participated, three outstanding winners emerged victorious after their pitches were considered.
The Million Dolla Woman Handover Ceremony, held in partnership with the Jamaica Stock Exchange's Potential Junior Market Luncheon, marked the concluding moment of this initiative, emphasizing its profound impact on driving economic growth and development. As a testament to this significance, the JSE graciously bestowed $100,000 upon each of the Million Dolla Women, serving as a tangible symbol of their unwavering support and commitment to fostering entrepreneurship and prosperity
Mr. Nevile Ellis, Marketing and Communications Manager of the JSE, emphasised the importance of this movement, stating that the Jamaica Stock Exchange (JSE) is always seeking to partner with companies, as the growth of a company directly benefits the country.
Kenroy Kerr, CEO of Dolla Financial, expressed, "I'm immensely proud of the impact our Million Dolla Woman Campaign has had on empowering female entrepreneurs in Jamaica. Through this initiative, we've provided crucial resources like capital and mentorship, enabling women to elevate their businesses. The success stories, like our first loan recipient who transformed her home bar into a thriving sports bar and minimart, highlight our dedication to empowering our customers and driving economic growth. I extend my heartfelt gratitude to all participants and our partners who supported us in this endeavor. Thank you. Million Dolla Woman."
The esteemed winners of the Million Dolla Woman Campaign, Sania Nembhard, Michelle Shadeed, and Nicola Romator, epitomised extraordinary vision, determination, and business acumen, earning them well-deserved recognition and applause.
Nicola Romatar expressed gratitude, saying, "I am truly grateful to Dollar Financial Services and all the incredible individuals who have supported me on this journey. Starting with just $50,000 and taking 16 loans from Dolla Financial, I've been able to build a successful restaurant and grocery store. Thanks to this opportunity, I've been able to send both of my children to college. This journey wouldn't have been possible without the support and assistance I've received along the way. Thank you," she opined.
Acknowledging the instrumental role of the former CEO of Dolla Financial, Sania Nembhard reflected, "I am deeply grateful to the Dolla Team for this incredible opportunity. I want to extend a special thank you to Mr. Kadeen Mairs, the visionary
behind it all. Though he may not be here today, his dedication and support have been invaluable," Nemhard disclosed.
Michelle Shadeed expressed her gratitude, saying, "I am truly humbled and grateful to be chosen as a millionaire through this incredible opportunity. The support and recognition mean the world to me, and I am overwhelmed with gratitude. Thank you all so much for believing in me and for this life-changing opportunity. I am eternally thankful," an elated Michelle shared.
The Million Dolla Woman Campaign underscores Dolla Financial Services' unwavering commitment to fostering entrepreneurship, empowering women, and driving economic prosperity in Jamaica. As a dedicated microfinance institution, Dolla Financial Services continues to pave the way for micro, small, and medium-sized enterprises to thrive and flourish.
Tashoni Ellis, Group Marketing Manager for Dolla Financial Services Limited, expressed heartfelt gratitude to all participants, partners, and supporters of the campaign. "Today, we celebrate the success of our Million Dolla Woman Campaign. Each participant has demonstrated unwavering courage, determination, and resilience. We are immensely proud of their achievements and remain committed to supporting women entrepreneurs in their journey towards success," she asserted.
Dolla Financial Services reaffirms its dedication to empowering women entrepreneurs and fostering economic growth in Jamaica. The Million Dolla Woman Campaign stands as a testament to the transformative impact of collaboration, perseverance, and belief in the potential of every individual. As the Company celebrates the achievements of the
winners, it looks forward to continuing its mission of driving prosperity and opportunity for all.
